As the promotion of a “weight management campaign”, the health column of the People's Daily focuses on topics, advocates appropriate diets, and offers health guidelines for physique management, with great emphasis on the significance of grains for diet structure. This concept coincides with that of the grain brand, which shows the promising future of product research of CFI.

In order to emphasize the advantages of group product in comprehensive health market, enhance dealers’ confidence in sales, and integrate grain culture into broader markets. On March 15th, CFI gave a lecture online, to make detailed plans for sales and publicity, to ensure that dealers meet the market needs and enhance influence of grain culture.

Group executives participate in formulating the marketing plan, stress that we should not only focus on the product, but also bring more grains to sales market, to provide quality options for consumers. On the basis of the product, CFI offers green, healthy diet philosophy to more people, and makes contributions to healthy China Initiative.

In the future, CFI will focus on diet structure, in combination with more plans for enhancing the health literacy of the entire population, launch more grain products that conform to the concept of health and deepen the series of layouts of "Happiness Culture". This will enable more families to adopt healthier lifestyles.