Recently, CFI conducted an online investigation to meet the development demands of physical stores. The objective is to seek a better strategy to acquire targeted customers and inject new impetus into the growth of physical stores. This investigation comprehensively analyzes the market trends and consumer behaviors and lays a solid foundation for the subsequent strategic layout.

Based on the research results, relevant departments responded to the call as soon as possible and offered systematic solutions. The plan was made to enhance brand influence, expand consumer scenarios, and have a better customer experience, and it was conducted in different phases and levels. The objective is to clear the path for making a strategy, strive to break through bottlenecks in the development of physical stores and achieve efficient integration and coordinated development of online and offline resources.

During the implementation of the plan, the leaders of relevant departments of the group attached great importance to it, emphasizing the need to grasp market opportunities with a strategic perspective and integrate innovative thinking throughout the process. The leaders pointed out that each department should enhance coordination and collaboration, be guided by consumer demands, steadily promote the implementation of the optimization plan, and fully drive the group's physical stores to achieve high-quality development in the new retail era and reshape the competitive advantage in offline retail.