Recently, the 12th China Internet Audio & Video Convention: “Forum on High-quality Development of Live Streaming” was held, focusing on the current situation and the future of live streaming, to offer solutions to live commerce. The forum covers project presentations and in-depth discussions, to promote the high-quality development of the digital economy and live streaming.

In order to integrate cutting-edge ideas with CFI’s following live-streaming operation, ensure high-quality and sustainable development of live streaming. On March 30, CFI organized internal training and studied on the forum, to make plans for the optimization of live streaming, clarify the target audience, refine the content strategy, and promote innovation and upgrading of live streaming.

The new media department reviewed the forum, refined key strategies, put real cases into practice, and had a discussion on the scene building of live streaming, and interactive mode. The relevant person in charge stressed that live streaming plays a key role in the development of the digital economy. We should take responsibility and make efforts the optimize live streaming and ensure the smooth progress of live streaming with high yields.

Subsequently, the Group will strictly follow the established optimization plan to advance the innovation of the live-streaming business. It will regularly review the live streaming data, flexibly adjust strategies based on audience feedback, and strive to achieve high-quality and sustainable development of the live streaming section of CFI. It will seize the initiative in the digital economy race.