Recently, CFI held a seminar on new media, focusing on innovative models for integrating online and offline experiences. The objective was to use the brand's diversified industry layout to acquire customers. The conference addressed new media industry trends aligned with group strategy, and discussed how to optimize user experience through technical empowerment, scenario linkage, and resource integration to build a strong foundation for business upgrades.

At a seminar, person in charge of new media stressed that integration online and offline played a key role in facing market change. Through the integration of content output online and in-depth exchange offline, CFI will explore ways to convert traffic and stays value, to enhance connection between brands and users. CFI discussed on issues such as customer acquisition, technology application, and service ecology, focusing on data-driven decision, relying on user experience.

This seminar is an important measure taken by the CFI Group to deepen its new media layout. In the future, the group will take the innovative integration model as the core, continuously optimize resource allocation, promote the coordinated development of new media business and main business, further unleash the digital potential, create a richer value experience for users, and help the group seize the initiative in the industry transformation.