Recently, the Food and Agriculture Organization of the United Nations(FAO) published the status quo of sales of agricultural products and advised on marketing, conveying vital information to the agricultural sector. To get to know industrial trends, and learn about market dynamics, with perfection and improvement, on December 14, CFI held a conference to deeply study and analyze the sales promotion of agricultural products noted in the report.

During the conference, group leaders noted that the “report” reflected the importance of agri-product trade on world wellness, and suggested enhancing international cooperation and exchange. From the perspective of CFI, it means we should make advances in making agricultural products well-known across the country, and open up overseas markets. Meanwhile, the “report” stressed that we should enhance awareness of global markets of agricultural products, making great demands on clear positioning, differential marketing, and product characteristics.

We have harbored the vision of promoting family wellness with a healthy lifestyle by bringing healthy agricultural products to various cities and expanding our market influence. In the future, CFI will continue to ensure its business operation becomes more internationalized and strive to bring Chinese agricultural dietary culture to the overseas market.