In order to further reinforce cultural construction, and consolidate the group's distinct market features, deepen the understanding and identification of the "happiness culture" among all the people of CFI. On November 20th, the group officially held an event about "corporate culture", relevant leadership shared their feelings on the "core connotation", the "advantages of philosophy" and the "implementation model", and laid out related cultural work. 

Group executive stressed that the formation of the "Happy Culture" is committed to creating a sound environment for global entrepreneurs. It is not only the result of the group's adherence to people-oriented and of binding the entrepreneurial bond, but also an important manifestation of the group's targeted assistance and all-round cohesion from the perspective of distributors. Therefore, in the next step, the group will deliver the relevant cultural spirit to all levels of the market, with the characteristic of CFI. Meanwhile, we do a good job in work deployment, optimize the implementation plan, and drive the "happy culture" to continuously transform into driving force.

At present, the group's "happy culture" has achieved outstanding practical results, and the "camp for meal replacement" and "A happy contest for a surge in orders" have injected impetus into the group's sales market. We believe that by comprehensively planning and operating from all aspects, the "happy culture" will definitely leave a bold stroke in the industry.